Antaine O’Donnaile from Macha Media and Ellen Bell from Digital Key joined CAIRDE Teo and the SEAS Enterprise group for a brainstorming session at the Newry & Mourne Enterprise Agency. After some initial research into the mythology and archaeology of the site, it was time to focus our efforts into shaping the themes and narratives for the Eamhain Mhacha Heritage Apps project. The brief is to create two interactive, multi-media mobile apps located at Navan Fort, one for young children and their families and the other for older teenagers and adults. The apps will contain multi-media resources in the form of adventure games triggered by satellite GPS. The apps will be for the benefit of the local community as well as tourists visiting the area and would be available in the Irish language as well as English.
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- Antaine outlines the project to the SEAS Group
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- Discussing the attractions of the Navan Fort site.
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- Brainstorming the possible user groups.
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- Ellen discusses the use of apps in heritage projects.
The aim of the brainstorming session was to ascertain which characteristics of Navan Fort made it unique and engaging for visitors. We needed to identify the learning outcomes and the themes to be used to engage each target audience. The session was broken down into stages in order to gradually build up a more detailed description of the target user and the content of the app.
